Selly – WhatsApp Chatbot for Conversational Commerce

Selly is a specially developed WhatsApp service assistant for digital sales via Messaging Apps. It helps you to manage the daily tasks in customer communication and sales and saves you a lot of time – while of course everything runs GDPR compliant!

The best thing is that you can very easily customize Selly to your needs. The pre-built shopping chatbot connects to your existing shopsystem (Shopware or Shopify) and allows you to offer the recommendation of relevant products, the completion of shopping carts as well as the final check-out directly in the chat.

selly messenger shopintegration mascot

Why Conversational Commerce via WhatsApp?

Most-Used Messaging App

Most-Used Messaging App

Over 2 billion WhatsApp users worldwide – your target group!

Better consulting & service

Better consulting & service

Customer inquiries can be processed 30% faster on average compared to e-mail or telephone.

High conversion

High conversion

Up to 90% of customers who receive consultation via chat actually buy the product or service afterwards.

Effective re-marketing

Effective re-marketing

Up to 90% open rate on push notifications about offers, limited deals or shopping cart reminders.

Less returns

Less returns

Asynchronous communication and multimedia content speed up handling of complaints and reduce returns.

Strong customer loyalty

Strong customer loyalty

Simplicity, personalization and established trust in direct communication significantly increases the repurchase rate.

Conversational Commerce via WhatsApp & Selly
from product search to service and after-sales

Selly at a glance

The chatbot, which was specially developed for e-commerce and retail, can be customized to your needs and offers you comprehensive options for personal consulting & service as well as digital sales of products & services – naturally in compliance with GDPR!

Product consulting & product search

Shopping cart & checkout in chat

Reminder & reactivation for shopping cart abandoners

Customer loyalty via automatic discounting

Request customer ratings and recommendations

Order status & shipping information

General info and FAQ answering

Entry via website, marketplace, social media or QR code

Integration into existing systems and relevant webshop softwares

Selly – the chatbot for conversational commerce in a video

Machen Sie den Test
und shoppen Sie selbst!

Schreiben Sie einfach eine WhatsApp-Nachricht an +49 157 92467692 oder klicken sie hier .

Your software for successful conversational commerce

With the Messenger Communication Platform, you manage your customer communication and sales via all relevant messaging apps – such as WhatsApp, Instagram Direct Messaging, Facebook Messenger, Telegram, Apple Messages for Business, Viber and Notify – and, if desired, also via webchat in a professional, efficient and privacy-compliant manner.

Quick Start

The web-based platform enables a quick start with no need for IT infrastructure.

100% GDPR

Our data protection and IT security meet the highest standards! Of course GDPR-compliant!

shopintegration selly messenger logo


WhatsApp Assistant specially developed for Conversational Commerce included for you free of charge.


From marketing, consulting & sales to after-sale as well as customer loyalty everything can be realized in one solution.

Roles & Rights

Manage multiple locations and departments in one interface. Work efficiently as a team with defined roles.

WhatsApp in retail & e-commerce

Be available to customers and interested buyers for consulting and service as a contact person via WhatsApp and offer the possibility of direct purchasing in WhatsApp.


Consult your consumers and provide product or service information directly in the chat.


Offer your customers the opportunity to receive product recommendations from you directly in the chat and to buy them directly.

Offers & Discounts

Send push messages with promotional content directly to your customers’ lock screen.

Invoices & Orders

Your customers can contact you conveniently via WhatsApp for invoice questions or orders.

Reclamation management

Make reclaiming more convenient for your customers and reduce the number of unnecessary callbacks or emails.

Individual problems

Be available to your customers for individual questions and problems.

Already more than 150 companies use the advantages of Selly and messaging apps like WhatsApp for their customer communication

Test Selly 14 days for free - schedule a consultation

Schedule a live demo of our Messenger Communication Platform with our Conversational Commerce expert, Boško Babovic, now. He will guide you live through the product, give valuable tips and answer all your questions.

Wie E-Commerce Unternehmen per WhatsApp & Co. mehr Umsatz erzielen

In diesem Branchenartikel zeigen wir anhand konkreter Anwendungsfälle bekannter Marken – wie Brille24, hessnatur oder – wie Du deine Kunden entlang der Customer Journey per WhatsApp & Co. begleiten kannst.

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Webinar Conversational Commerce über WhatsApp & Co.

So verkaufst Du über WhatsApp Business. Wir zeigen auf, wie Automatisierung dabei hilft sowie welches technisches Set-Up und Zusammenspiel benötigt wird – alles anhand von Beispielen aus dem Deutschen E-Commerce und Einzelhandel.

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6 Beispiele für Conversational Shopping via WhatsApp & Co.

Conversational Shopping bezeichnet den Einsatz von Messenger Plattformen wie z. B. WhatsApp oder Facebook Messenger im E-Commerce. Wir stellen erfolgreiche Beispiel für Conversational Shopping auf WhatsApp & Co. vor.

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